Are You Smarter Than A Millennial
73% of millennials would be better at telling if something was misinformation if they flipped a coin. To educate the millennial audience on this startling statistic and allow them to see how they stacked up against it, a small interactive game was created
Six 8.5 x 11 interactive posters were made with commonly heard or made up “facts” on them. Beneath each poster was a second poster, revealing whether the fact was true. The audience was encouraged to guess if the fact was true or not and flip the poster upwards to reveal if they guessed correctly. The twist however, was that each fat was purposefully made false.
